Strategic Management Initiative
For Tomorrow 2015
Creating for Tomorrow – the Asahi Kasei Group is creating new things for the future based on the perspectives of “living in health and comfort” and “harmony with the natural environment.”
Click here for presentation materials (PDF) on For Tomorrow 2015.
Business Strategy: Pursuit of growth
1. Expansion of world-leading businesses
Focused and proactive global development to serve demand growth in emerging markets.
2. Creation of new value for society
Meeting emerging social needs for “living in health and comfort” and “harmony with the natural environment” with efforts extending across different business units.
1) Expansion of environment/energy-related businesses
Addressing environmental challenges and limitations with diverse technology, for a brighter future.
→ Creation of new businesses through Environment & Energy for Tomorrow project
2) Expansion of residential living-related businesses
Providing a comfortable living environment to more customers, more quickly.
→ Creation of new businesses through Residential Living for Tomorrow project
3) Expansion of health care-related businesses
Unique products & technologies that contribute to a healthy and lively society of longevity.
→ Creation of new businesses through Health Care for Tomorrow project
