We collaborate with various stakeholders to realize a sustainable society,
pursuing both solutions to societal issues and economic gains.
Bemberg™ has been popular in India for over 40 years as a fiber for traditional costumes such as sari and dupatta, and we continue developing new technologies and proposing new fabrics so that people can wear dresses that are more comfortable and beautiful. Through technical support and industry-academia for stakeholders in the supply chain, from the raw materials to final products, we are also working toward goals such as raising the income of workers and helping women have greater opportunities for advancement in society. These activities have gained recognition, and we have been participating in Business Call to Action (BCtA) led by the United Nations Development Program (UNDP) since 2016. We started the second term in 2021 and are also putting effort into environmental conservation.
We have developed Velutine™ Evo, a fibrillation technology for Bemberg™ that has a low environmental impact. This technology enables reduction of the amounts of consumed water and energy by approximately 15 to 20% compared to conventional methods. We will continue expanding such efforts together with our partners.
In the fashion industry, environmental impact and human resources development are major issues, and we’ve been investigating and implementing various measures and activities to solve them.
With Bemberg™ as one of cellulose fibers, we will continue contributing to solving the industry issues by proactively participating in the major industry associations that are making significant strides toward solutions.
Asahi Kasei extensively engages in activities for training the next generation through technical guidance and educational support.
We will continue proactively engaging in new projects together with educational institutions around the world and young talent who will lead future fashion.